Workflow Tigger: Email Events
In this article you will find out how to create a workflow trigger: Email Events and the scenarios on why it would be used
Please Note: This trigger only works for Mailgun
- Click the “Add New Workflow Trigger” button
- This will pull up a selection tab on the right of your screen
- Scroll down until you see the “Events” column
- Click on the “Email Events” button
- This will be triggered based on what happens within a particular email
- Select the blue “Add filters” button
- Next under the Standard Fields drop-down select the “Event” option
- Select the filter type that applies
- Bounced: an automatic trigger by an email bouncing
- Clicked: someone clicked on an email
- Complained: someone marked it as spam (good for filtering over the list that way you do not get marked for spamming too many times because the account can get flagged)
- Opened: can trigger based on someone opening an email
- Unsubrcided: someone unsubscribing to an email
- Example: let’s trigger the automation as if someone “Opened” an email
- Click the blue “Add filters” button
- You will have to specify which email; in this case only works if this email is in another Workflow
- Once completed this will pop up a drop-down option. Click the dropdown “˅” button
- In the Standard Feilds option select “In workflow”
- Now click the expand button;
- This will give you the ability to choose any of the workflows previously created
- In This Example: We will select the “Meet with Billy Calendar”
- Letting you know someone opened the email that is in the “Meet with Billy Calendar”
- You have now set up this trigger that will let you know the email has been opened
- Please make sure you click the green “Save Trigger” button before closing out of the trigger
